If it stops moving, a shark dies. So does a blog, without fresh postings on a daily basis. So says Clive Thompson in a longish New York Magazine piece. (Click ‘Blogs to Riches,if you have the patience to read). A Thompson tip to blogging success is – post wittily, and frequently. It helps if you have a team of post-persons working at it, as they do at Boing, Boing, a top-hit in global blogdom. Boing is steamed by a five-member team, all part-timers. They wouldn’t give up their day jobs, though Boing makes more than enough for them all, by way of ad. revenue. As a Boing blogger and novelist Cory Doctorow put it, “I always figured my life was fueling my blogging, so I didn’t want to be just a blogger’.
Blogging isn’t seen a mainstream occupation by most successful bloggers. Folks are journalists, doctors, aviators, and all of them, bloggers. An arm-chair thumb-twiddler wouldn’t have much to blog about, would he? Everyone on the myMysore blog list leads a full life, which would only enrich the blog. But then many of us need to get our blog going first. Clive Thompson writes of three categories – A-list blogs are an elite few drawing massive readership. B-list blogs are the ones that make a promising start, giving rise to a rising curve of readers. But somewhere along the way the curve flattens off as the blogger fails to sustain enthusiasm. A vast majority of blogs come under the C-list of bloggers who toil in relative obscurity.
I wonder where you would slot mymysore.com and its blogs. My sense is we can’t pigeon-hole many of our bloggers into any of the three accepted categories. They belong to the N-list – blogs that may well die a non-starter. People stop checking out on your blog, after having stared at the blank space under your name, whenever they were there before.